James Kneen Kelly

A marketer who does SEO. Not an SEO who ignores your business.
About
Most SEO consultants start with a methodology. I start with your revenue problem. After 11 years working inside organisations like the BBC, Superdry and Domino’s - as well as leading agency teams - I understand the difference between activity that looks like SEO and activity that actually moves revenue.
I’ve worked in sales. I’ve built teams. I’ve managed a £10M digital budget. I’ve navigated the internal politics that stop most SEO recommendations from ever getting delivered. That combination - strategic, commercial, and practical - is unusual in this industry.
Sometimes the problem really is SEO. Sometimes it’s conversion. Sometimes analytics. Sometimes it’s a technical mess someone left behind. I find out what’s actually costing you revenue - and fix that. Not the easiest thing to sell on a retainer.
You work directly with me. No account managers, no juniors, no handoff to someone who wasn’t in the initial meeting. Just the thinking that got me hired at some of the most complex digital organisations in the UK, applied to your business.
Career highlights
Expertise
- Technical SEO
- Local SEO
- Site Migrations
- SEO Audits
- AI & AEO
- Entity SEO
- Content Strategy
- Digital PR
- Multilingual SEO
- Manual Penalty Recovery
- Analytics & Attribution
- Structured Data
Sector experience
The career above maps to dedicated sector pages - what's different about SEO in each industry, and the specific work and results behind it.